10 Essential Social Media Guidelines

Susan Gunelius, CEO of KeySplash Creative Inc., has authored a dozen books about marketing, branding, social media, copywriting and technology and is the founder and editor in chief of WomenOnBusiness.com, a blog for business women offers 10 essential social media guidelines companies should follow when trying to build engagement.

It’s vital that you understand social media marketing fundamentals. From maximizing quality to increasing your online entry points, abiding by these 10 laws will help build a foundation that will serve your customers, your brand and—perhaps most importantly— your bottom line.

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